gifts of love, incorporated

Out of concern for the less-fortunate individuals and families of the surrounding communities, A-One Staffing’s CEO created a non-profit, 501(c)(3) organization, humbly known as Gifts of Love, Inc.

INDUSTRY: Nonprofit, Community Engagement

LOCATION: Memphis, TN         

DELIVERABLES: Brand Identity, Graphic Design, Public Relations, Marketing

Strategy, Social Media Management, Content Creation

I was commissioned to execute a fall cause marketing campaign to promote the organization and to shed light on the severity economic  hardship, and need for essential items within the metro community area.

Traditional

I designed a series of posters, box decals, and additional print materials to support the program and assist in the social promotion. 

Donation Drive Component

I contacted over 30 community partners (including our local Starbucks locations) to request their help in serving as donation drop-off locations. 

CAMPAIGN INSIGHTS:

      •  2019: The donation drive ran from October 24, 2019 until November 26, 2019 and resulted in a 42% increase in donations received from community members in comparison to previous 2018 campaign year.

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